Hey Good-Looking!
This is a mock branding project for a women skincare line that offers simple beauty solutions for all kinds of skins. My objective was to develop a sophisticated yet young branding for a skincare brand that stands for empowering women to be who they are .
My graphic solution is focused on connecting joy, sincerity and simplicity with all the mentioned attributes, interpreted in soft colors, an elegant and light typography, in pair with abstract illustrations that reflects beauty, quality and effectiveness of the products.
The brand speaks for itself, where product image expresses the absence of chemicals and evokes the feeling of being comfortable in your own skin.
